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PGT 3D Animated Product Commercials

Starseed approached us with a task: to produce seven dynamic 3D animated commercials for their client, showcasing PGT's flagship hurricane-protective window and door products. Given the tight deadline of just a month and a half, we devised efficient templates to streamline the creative process.
By integrating sleek, minimal typography animations that complemented the voiceover, we provided the viewer with a compelling and concise visual representation of the product and its analytics.
By combining different storm elements within stunning 3D scenes, we have effectively taken the viewer into a hurricane simulation. This experience provides a clear picture of the extensive damage caused by a tropical storm to a viewer's beloved home.
Our aim was to design a minimalist set that would artfully encompass the sanctuary-like ambiance of PGT homes, combining visual beauty with a sense of safety.
One of the seven videos spotlighted the remarkable sound dampening feature incorporated into their top-of-the-line window and door products.
PREVIZ 1.0
Client - Starseed
Brand - PGT
Producers - Jared Rowe, Maria Rowe
Art Director - Marc Statz
Creative Director - Evan Martinez
3D CGI - Marc Statz, Evan Martinez, Jack Currie
Motion Graphics - Evan Martinez, Marc Statz
PGT 3D Animated Product Commercials
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PGT 3D Animated Product Commercials

Published: